The Juice
Read the latest insights in AI and content moderation, & how to maximize engagement and brand health while tackling online abuse, spam & illegal streams
Naughty or Nice: The Engagement Revolution and Why It’s Time to Ditch the Old Metrics
In online content, engagement holds immense value. However, not all engagement is created equally. In this blog post, we delve into the contrasting worlds of "naughty" (bad) and "nice" (good) engagement, and challenge existing notions of measuring community health with engagement rate
🍋 Spam Showdown: Instagram vs. Facebook & The Hidden Costs of Ignoring Spam in Your Content Strategy
Explore the key differences between spam on Facebook and Instagram, and how it can impact your engagement metrics, community growth and revenue streams.
Behind the Whistle: Ben O'Keeffe on Refereeing, Resilience, and Online Realities
Areto ambassador and referee in the upcoming Rugby World Cup 2023, New Zealand referee Ben O'Keeffe sheds light on the impact of social media abuse and the need for secure, inclusive online spaces.
Olympic Hopeful Kayla Bushey Joins Areto Labs as Athlete Ambassador
In an exclusive interview, Kayla Bushey shares her experiences with social media, addressing the impact of online abuse on mental well-being, and offering practical advice for those facing cyberbullying.
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