The Juice
Read the latest insights in AI and content moderation, & how to maximize engagement and brand health while tackling online abuse, spam & illegal streams
New Year, New Social Media Strategy:
As we bid farewell to 2023 and eagerly await the arrival of 2024, we're excited to share a year’s worth of New Year's resolutions to sprinkle a little extra magic into your online presence to improve fan experience and boost engagement.
Areto Labs Joins Council of Europe Task Force to Combat Hate Speech in Sport
Areto Labs, a Canadian AI company, has joined a European task force by the Council of Europe and EU to tackle the growing issue of hate speech in sport, offering its AI moderation expertise.
Naughty or Nice: The Engagement Revolution and Why It’s Time to Ditch the Old Metrics
In online content, engagement holds immense value. However, not all engagement is created equally. In this blog post, we delve into the contrasting worlds of "naughty" (bad) and "nice" (good) engagement, and challenge existing notions of measuring community health with engagement rate
Mind the Gaps: Social Platforms & the Pitfalls of their Moderation Policies
Social media platforms serve as our virtual gathering places, but they also host hate speech and harmful content, with a staggering 86% of reported abuse remaining online. Learn why platforms allow this to continue and discover what can be done to improve online safety in your community
Ethical Moderation Series Part 2:
How do you know if your content moderation practices are ethical? In Part 2 of the 3-part Ethical Moderation Series, we outline 14 key questions to ask when evaluating your own ethical moderation practices.
😩 Bots Are Getting Smarter
Social media bots are getting smarter, and editing innocuous posts on the fly - at scale! - to work around content teams, platform spam detectors and other spam-detecting tools. Thankfully, Areto is staying 1 step ahead, and so can you!
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