Protection, in practice.
Areto was built for global brands, sports teams, journalists, and public leaders, and the people who stand behind them every day.
Whether you’re protecting a global fanbase or a single public voice, the goal is the same: make it safe to show up and speak. Areto doesn’t just make digital spaces safer. It makes them more valuable. Here are some examples.
How Pan Macmillan Reclaimed 90% of Moderation Time and Unlocked New Marketing Channels
Snapshot: Macmillan's commitment to publishing diverse voices made their paid social campaigns a target for coordinated hate speech, racism, and abuse. The volume was overwhelming their team, taking a serious toll on staff mental health, and forcing them to pull back on ad campaigns for certain titles altogether.
Areto's automated moderation changed that. By filtering harmful content in real time across Facebook, Instagram, and TikTok, Macmillan's team reclaimed 90% of their moderation time, restored team wellbeing, and gained the confidence to run campaigns they had previously avoided entirely.
How AC Milan’s Brand Value Has Soared
Snapshot: Thanks to AC Milan’s global fanbase, brand recognition and popularity, the club grappled with a significant number of spam, hate speech comments and illegal stream links in multiple languages, impacting their online presence, fan engagement, growth strategies, and content team work schedule.